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NRC 2006 Clinical Standard

Raw feeding
you can trust.

Peace of mind for your dog's bowl. Know exactly what to feed, what to fix, and whether supplements are even needed.

  • Balanced to clinical standards. Every meal.
  • No spreadsheets. No math.
  • Supplements only if your dog genuinely needs them.

The raw dog food calculator built on NRC 2006 • No credit card required • Vet-reviewed

You're not alone. (And you're not crazy.)

If you've ever lain awake at 2 AM wondering:

  • "Is she getting enough taurine?"
  • "Too much liver? Not enough bone?"
  • "Why is his stool loose on Day 3?"
  • "Am I over-supplementing?"
  • "What if my vet is right about raw being dangerous?"

We've been there. The spreadsheets. The conflicting advice. The expensive supplements you're not sure your dog even needs. Raw feeding should be empowering. Instead it feels like a test you keep failing.

Raw & Well finds every gap, then it tells you exactly what to do. Food first, always. The right supplement at the right dose, only when food isn't enough. No more guessing.

NRC Raw Feeding vs Homemade Graphic

You deserve to know exactly what your dog needs. Not a guess. The answer.

From Fear to Confidence in 4 Steps

The complete raw feeding workflow, from clinical profile to symptom tracking.

1. A Forensic Profile. Not a Form.

Most tools ask for weight. We resolve 8 biological markers into a metabolic fingerprint unique to your dog.

8 markers → your dog's exact metabolic baseline

2. The Nutrient Analyzer™ Checks 35+ Nutrients

Select your ingredients. Our nutritional engine runs every meal against NRC 2006 standards and checks 35+ micronutrients, including the ones most calculators don't even know exist.

Find the gap. Close it. Exactly.

3. Plan 4 Weeks in < 15 Minutes

Build one day. Clone it to another in one click. Clone an entire week to the next in bulk. Four weeks of balanced meals without starting from scratch every time.

15 minutes. Done.

4. See Why. Not Just What.

Log symptoms. The engine maps them to exactly what your dog ate that day, including bone percentage, organ load, and new proteins.

Traceable triggers. Not guesses.

Why Raw & Well Numbers Are Different

(And why different means better for your dog)

Free Calculators & AI Tools

What they give you:

  • "General knowledge" guesses from AI models.
  • Average values that ignore your dog's unique metabolism.
  • Generic 80/10/10 ratios only.

The Clinical Risk:

  • Missing 35+ essential micronutrients.
  • Dangerous errors in Calcium:Phosphorus ratios.
  • Inaccurate dosing leading to long-term health issues.
RECOMMENDED

Raw & Well (Clinical Tool)

What we give you:

  • NRC 2006 gold-standard nutritional engine.
  • Absorption-corrected nutrient analysis. This shows what your dog actually uses, not just what's on the label.
  • NRC bioavailability coefficients applied at every calculation (Zinc 35%, Calcium 25—30%, Iron 20%).

The Clinical Result:

  • Exact food fix for every gap, providing the right ingredient in the right amount.
  • Exact supplement dose, only when food can't close it. Never a guess.
  • Stop buying supplements your dog doesn't need.

Find the gap, then fix it with food. Supplement only when food isn't enough, following the exact dose every time.

The question every raw feeder asks

Are you over-supplementing?
Or under?

Most raw feeders are doing both at once: missing one critical nutrient while doubling up on another. This isn't because they're careless, but because nobody told them the actual numbers.

Raw & Well runs absorption-corrected math on every meal. When something's off, it tells you exactly what to do. Add an exact portion of Beef Spleen for iron. Can't source it? Use Ferrous Bisglycinate — here's the dose. Food first, always.

Food-first. Always. Exact supplement dose. Only when needed. Stop buying supplements you don't need.

No credit card required

New to raw

"Day 3 diarrhea. I'm buying every supplement I read about online. I have no idea if any of it is actually needed."

The app flags what's expected during transition, checks your actual meals, and tells you which food closes each gap — supplement only if food isn't enough.

Feeding for months

"I've been doing this for six months. I still don't know if the zinc supplement is actually necessary."

Run your rotation through the Nutrient Analyzer™ to see exactly which supplements you can drop, and which ones your dog genuinely needs.

From the People Who Tested It First

149 raw feeders used Raw & Well before anyone else. We asked what changed. Here's what they said.

I'd been feeding raw for three weeks and still couldn't shake the feeling I was missing something. Reddit, Facebook groups, YouTube, they all contradicted each other on organ ratios. The first time I ran her meals through the Nutrient Analyzer, four things came up short. Copper, iodine, zinc, manganese. Not dangerous, just gaps. The app told me which foods would close each one. That was the first night I didn't second-guess myself.
Melissa T. with her Labrador
Melissa T. Labrador, 4 yrs · Texas
I'm an accountant. I actually like numbers. And I still couldn't get the NRC tables to work for my dog's weight and activity level. I'd built a spreadsheet that took 45 minutes a week and I was still not confident in it. With this, I enter the ingredients and it handles the NRC math, the bioavailability corrections, the amino acids. Planning takes 20 minutes now and I know the numbers are right.
David R. with his Golden Retriever
David R. Golden Retriever, 2 yrs · Oregon
My vet isn't anti-raw, but she'd always ask "how do you know it's balanced?" and I'd give some vague answer about ratios. Before our last appointment I printed the Nutrient Analyzer report, every micronutrient, every percentage against NRC targets, every gap flagged. She went through it page by page. Said it was the most thorough documentation she'd seen from a raw feeder. We haven't had that conversation since.
Lauren M. with her German Shepherd
Lauren M. German Shepherd · Ontario, Canada
Day 5 of the transition and my dog had loose stools and was lethargic. I was convinced I'd broken something. I logged the symptoms and the app flagged that my bone percentage was too high for week one — I was at 15% when she needed to start around 8%. I adjusted the next meal, kept the organ content the same. Two days later she was fine. I would have gone straight back to kibble without that.
Sarah K. with her Belgian Malinois
Sarah K. Belgian Malinois, 3 yrs · Colorado

The People Behind Raw & Well

Science-backed feeding, built by dog owners.

Dr. Sarah Missaoui DVM, veterinary co-author of Raw & Well and NRC 2006 canine nutrition specialist
Veterinary Co-Author

Dr. Sarah Missaoui, DVM

21+ years in clinical canine nutrition. She didn't approve the app after it was built; she built the science inside it. Every nutrient target, every bioavailability coefficient, and every safety threshold in Raw & Well came from her.

Meet Dr. Missaoui →
Ali Hannachi, founder of Raw & Well, builder of the NRC 2006 canine raw feeding nutrition platform
Built by a Dog Owner

Ali Hannachi

After years of vet visits with no real answers, I built the tool I couldn't find. Raw & Well exists because my dog deserved better, and so did yours. No math, no guesswork, just the answer.

Our Story →

Simple, Transparent Pricing

Start with a 7-day free trial. No credit card required.

14-Day Money-Back Guarantee

No questions asked. Full refund. If you're not confident, we're not happy.

Basic

Auto-calculated daily targets for one dog, one week. Build your meal, fine-tune your portions, and see real-time feedback on every component — optimal, adjust, or off. You'll know if the structure is right. Pro tells you exactly what to do when it isn't.

$4.99/month $29/year Save $30/year
  • Personalized NRC Targets
  • 1 Dog Profile
  • Ratio Calculator (PMR, BARF)
  • Meal Builder — real-time portion feedback
  • Single-week meal planning & portion balance
  • Weekly shopping list
  • Full 35+ Micronutrient Breakdown
  • Multi-week planning
  • Symptom-to-Meal Correlation

14-day money-back guarantee. No questions asked.

Your Questions, Answered

How is this different from free online calculators?

Free calculators give you a single meal's numbers, but that's where they stop. Raw & Well is a complete planning system, and the only app that lets you plan up to 4 weeks. It generates a single shopping list and verifies your dog's nutrition is optimally balanced over the month, including what's actually absorbed, not just what's on the label.

How do I know the nutritional data is accurate?

Raw & Well is built on NRC 2006 — the same gold-standard science used by veterinary nutritionists. Our database cross-references USDA nutrient profiles. Every meal is checked against 35+ micronutrients using bioavailability coefficients, meaning we calculate what your dog's body actually uses, not just what's listed on the ingredient. No opinions. Just math.

My vet is against raw feeding. What do I say?

We hear this often. The app generates a professional NRC-backed report you can bring to your appointment. It shows exactly what your dog is eating, what every nutrient level is, and where it sits against clinical standards. That's a data conversation, not an opinion one.

What about salmonella? I have kids.

It's a real concern and worth taking seriously. The app includes a dedicated food handling protocol that covers surface hygiene, proper storage temperatures, safe thawing, and cross-contamination prevention. You'll know exactly what to do before the first meal hits the bowl. Families with young children use raw feeding safely every day, and the protocol is the difference.

What's your refund policy?

14-day money-back guarantee. No questions asked. If you're not satisfied, email us and we refund in full.

What if I'm brand new to raw feeding?

This app was built for you specifically. The engine guides you through every step, the ingredient library is pre-vetted, and the transition protocol tells you day by day what's normal and what isn't. Most people who quit raw feeding quit in the first 30 days, simply because nobody told them what to expect. We fix that.

Ready to Feed with Confidence?

7 days of full Pro access. Find every gap in your dog's raw meals. Know exactly what to add — food or supplement. No credit card required.

14-day money-back guarantee. No questions asked.
Veterinary Co-Authored

Veterinary co-authored. NRC 2006 verified.

Dr. Sarah Missaoui, DVM has 21+ years of clinical experience in canine nutrition. She didn't review Raw & Well after it was built. She co-built it - validating every app flow, every NRC 2006 calculation, every bioavailability coefficient, and every piece of clinical content before it shipped. The developer built the infrastructure - Dr. Missaoui built the science behind it.

The nutritional engine runs on NRC 2006 - the same standard veterinary nutritionists use. Every meal is checked against 35+ micronutrients using absorption-corrected math, cross-referenced against USDA nutrient data, and calibrated to your dog's exact metabolic baseline using allometric scaling (BW0.75). Raw & Well is the only raw feeding software platform built to this clinical standard.